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You yearn to start your own business but the thought of doing so seems overwhelmingly difficult. The Biz Culture Manual to start a micro or small business is broken down into 50 steps; implementing each step will bring you steadily closer to your goal.

Author's Note
Introduction

Contents

Section One
Step 1: Idea Generation - Idea Evaluation - Idea Selection
Step 2: Evaluate Skills, Interests and Experience
Step 3: Checklist/Needs Analysis
Step 4: Market Research
Step 5: Go back to school: embark on a self-study campaign
Step 6: Name your business
Step 7: Surf the Web
Step 8: Decide on a legal structure
Step 9: Business & Marketing Plan
Step 10: Investigate other Legalities
Step 11: Licenses and Permits
Step 12: Hiring a Lawyer
Step 13: Hiring an Accountant
Step 14: Strategic Planning
Step 15: Setting Prices
Step 16: List your Personal Assets
Step 17: Sourcing Finance
Step 18: Identify Investors
Step 19: Build Banking Relationships
Step 20: Find a Location/Business Premises
Step 21: Investigate Business Incubators/Hubs
Step 22: Branding & Image Building
Step 23: Learn about software
Step 24: Promotional Marketing Techniques
Step 25: Furnishing your workshop/office
Step 26: Buying a Business
Step 27: Identifying suppliers
Step 28: Develop an inventory control system
Step 29: Create an application for business-to-business customers
Step 30: Merchant Credit Card Status
Step 31: Assess Employee Needs
Step 32: Advertise job openings
Step 33: Develop employee policy manual
Step 34: Business Insurance
Step 35: Financial Management
Step 36: Setting an advertising budget
Step 37: Direct mail campaign
Step 38: Developing a customer database
Step 39: Get the word out
Step 40: Network everywhere
Step 41: Get online
Step 42: Customer Relationship Management
Step 43: Conquer cold calls
Step 44: Practice for sales presentations
Step 45: Foreigners starting a business in South Africa
Step 46: Patents, Trademarks and Copyright
Step 47: Value Added Tax
Step 48: Income Tax
Step 49: Useful Addresses
Step 50: Open for business

Section Two
Employee-Managed Healthcare

Section Three
Sources of Direct Help and Advice

Section Four
Business Opportunities (Profiles)
Youth Opportunities for Self-Employment

Section Five
Training for Small Business Skills: Self-Study Tutorials
• Professional Selling
• Persuasion
• Public Speaking
• Money Savvy
• Advertising & Promotion
• Public Relations & Publicity
• Guerilla ‘low-cost’ Marketing Techniques

Section Six
Street Vendor Trade (informal sector)

Section Seven
Sowing the Seeds to Make Africa Bloom

 

Biz Culture Toolkit

You've dreamed about it, talked about it, maybe even dabbled in it part-time. But finally, you've thought it through and decided to start your own business. The next step is to determine whether you have enough money to launch the business. But what if return of your investment is slow? Do you have the right skills and temperment to be self-employed? Will your business idea attract enough customers? Is it the right time? Do you know enough about financial management? Do you have the skill and knowledge to create a business plan? Will your business idea fit your time constraints? How good are you at managing people? Do you plan to have members of your family work in your business? Does your new business require special training?

Many new businesses require working long work-weeks, can you handle this major change in your lifestyle? Have you examined the full potential of your new business, for example, is the market expanding and increasing for your product or service, or will you lose ground by getting into this particular business? Do you have the physical stamina to maintain the demands of the new business? Do you plan to work in the business or hire others to run it? Will the business provide enough income for a manager and employees, plus a reasonable profit for you?

Business Ownership is fun and challenging
Business ownership is full of surprises; no matter how thoroughly you plan before launching your venture or how much previous business experience you have, something unexpected is bound to occur. But then these surprises are part of the fun and challenge of entrepreneurship.

The Biz Culture Toolkit comprises an e-book:
"KING OF YOUR CASTLE One Step At A Time"

Order Now @ R300

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